We've stabilized the economy and other tall tales
- Thread starter Mwalimu-G
- Start date
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Elder Lister
Kila mwaka companies are forced to restructure due to various reasons but endeleeni kujibamba
upepo
Elder Lister
Serious market shifts have taken place in the flour market ever since shortages set in. For instance, the shortage forced customers to accept whatever products were available. This extended the market reach of previous smaller players and new entrants attracted by the high returns. A casual scan at your local supermarket should reveal a couple of new brands, which would have found it impossible to get that far before the crisis.
Clemens
Elder Lister
This is a tad different from the usual discourse: in different parts/regions of the republic, different brands thrive, in Mt Kenya region for example; 'Kabagara/Raha brand' is favoured.
If I may ask? whats the last time you bought unga brand of flour, for one? Personally, I have been a loyal customer to my local kisiagi aptly named 'Anyiny Kimyet' for my maize flour, and the missus prefers Ajab wheat flour brand for her sunday chapatis; the same is replicated across many households in the country.
To unga group all I can say is 'adapt or perish.'
If I may ask? whats the last time you bought unga brand of flour, for one? Personally, I have been a loyal customer to my local kisiagi aptly named 'Anyiny Kimyet' for my maize flour, and the missus prefers Ajab wheat flour brand for her sunday chapatis; the same is replicated across many households in the country.
To unga group all I can say is 'adapt or perish.'
If you mind aflatoxin levels on your plate just do Unga and Pembe. The two brands that poach staff from each other esp supply chain. Nontheless, despite the competition the economic environment hasn't done justice to these companies. Despite substitutes (inferior), there's a tough economic environment. Quality dictates prices, a price Kenyans find difficult to uptake due to diminished purchasing power. The consequences in this is very little margins after expenses. Let's hope quality will not be a casualty of cost cutting measures.