You need a capital of 5M and above to invest in a Tour Land Cruiser. Buying land cruisers is capital intensive and the ROI will take a long time
Simon Kabu of Bonfire Adventures is a broker between the client, the transporter and the hotel. Since He doesn’t own the hotel and the land cruisers where he leases for a long time.
This business model is replicated in most local tours and travel companies because Very few companies own hotels and vehicles
His business strategy is to first convince the hotel to give him a cheaper price since he is referring bulk clients to them. That’s why the rate will different if you go to hotel directly
He then negotiates with transporters. He normally pays them on a monthly basis for a minimum of 36 months
Finally He then advertises the vacation offer prices on his page or company pages. Being in business for many years has built a clientele that will support his business for many years.
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The difference Kabu has over his competitors is putting gasoline on advertising his company. Everybody knows bonfire because of his efforts. A very smart and hardworking man
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