pop in
Elder Lister
For months, Sifuna crisscrossed the country selling Linda Mwananchi like it was the next big political vehicle. He built the brand, pushed the name and gave it visibility only to discover, when it was time to register it, that someone else had beaten him to it.
That is not bad luck. That is poor political planning.
Now Linda Mwananchi has reportedly been approved, but by then they were already flirting with another vehicle, TEP. So what exactly is the strategy? Build one brand, lose the name, jump to another, then possibly run back to the first?
For someone who spent years as ODM Secretary General, Sifuna should know better. Politics is not just rallies, microphones and trending clips. It is organization, timing, legal groundwork and strategy.
He may be surrounded by plenty of people, but he clearly needs advisers not cheerleaders chasing clout, selfies and 2027 tickets.
At this level, political naivety is expensive.
That is not bad luck. That is poor political planning.
Now Linda Mwananchi has reportedly been approved, but by then they were already flirting with another vehicle, TEP. So what exactly is the strategy? Build one brand, lose the name, jump to another, then possibly run back to the first?
For someone who spent years as ODM Secretary General, Sifuna should know better. Politics is not just rallies, microphones and trending clips. It is organization, timing, legal groundwork and strategy.
He may be surrounded by plenty of people, but he clearly needs advisers not cheerleaders chasing clout, selfies and 2027 tickets.
At this level, political naivety is expensive.
