Nation Media Group Banae

Smith

New Lister
I used to religiously watch AM Live especially on Tuesdays which had People and Politics theme. Debarl was a very good moderator. Sahii naskia amepigwa kalamu. Sad because that was the only show I used to watch on NTV. Kwaheri NTV


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IMHO, Debarl was in a comfort zone. I've always felt that he's done the very same thing and been on the same time slot on the same station for way too long. Let this layoff challenge him a bit. He's a good journalist. Kinda like how Mark Masai is actually a better journalist than Larry Madowo but Madowo has the balls to get out of his comfort zone and try challenging and edgy stuff like his current pursuit.

NMG has been on the decline for many years now. Profits have been tanking since 2013, which was their peak.

Part of the reason is the digital disruption brought about by the internet and its impact on the consumption of traditional print, radio and TV media. This has affected all traditional media houses across the world.

Secondly, NMG's BOD is notoriously composed of myopic old wazees who are resistant to change. Board chairman Kiboro famously quipped that his grandson has no time for the paper and traditional news consumption. Shortly thereafter, he commissioned a sh2bn expansion of the Msa Rd printing press. You might also remember NMG pioneering products like N-Soko (before OLX) and Nation Hela (before e-commerce really took off). But the products never got wings because they were not given the full backing to grow and the right teams. Look at KTalk. Instead of outrightly fighting Mandazi Moto, they should have realized that yenyewe, there's demand for ePapers but not at that current pricing. They should have approached the same market with same content but at very affordable, if not rock bottom prices. Right now every Kenyan who read gazetis would have been rocking their ePaper app (kaching!!!) but in that period, Kenyans found a myriad of other ways of getting their news.

Another tragedy for NMG is that they have never gotten it right with Radio. Nation FM, Easy FM, QFM etc have NEVER made any return for NMG in 20 plus years and at some point NMG were even contemplating closing Nation FM altogether. However, radio is KING in Kenya as evidenced by RMS, Radio Africa etc.

Finally, NMG has been having struggles with the State in recent years and any business in such a position here in Kenya is doomed. It started with them fighting the Digital Migration in Feb 2015. NMG, with all their might, did not even bother to make a decent application to be the Digital Licence Distributor coz they were fighting the change rather than embrace inevitability which had finally come. NMG is also a direct competitor to Mediamax, owned by the President's family, who print a free newspaper that directly hits NMG's DN, it's main cash cow. Govt also decided to print its own paper (MyGov) and not commit to clear hundreds of millions of NMG advertising debt accrued over years.
 

Smith

New Lister
Kibe lost his job this week as well
He resigned on his own volition. He didn't "lose" it. There's a big difference there. As he was serving his 3-month notice, they were even trying to convince him to change his mind, upto the last minute, but he said nah!

Kibe said that after Covid struck, mdosi huko started showing him madharau, zile za akufuzaye hakuambii toka. He decided apan tambua that BS. He's nobody biatch and he had realized anyway that traditional radio was too stifling for him.
 

Fermat

New Lister
Sitambui huyo mimi. Mimi ni redio tu zile za kitaambo sana. I even recorded the shows kwa audio cassettes which I replay now since hata redio shows za wakati huu ziliharibika
That was a clever move. Which years specifically did you record?
 

Wegrow

Elder Lister
Kuna jamaa alikuwa analeta show qtv wakiwa na dame fulani, Kisha show ikascrapiwa. Last niliwaona morning show mbci. Ukiwaangalia unaona kweli Maisha imewachapa videadly na hata 1 year haijaisha. Wanajaribu gumzo walikuwa nayo hapo awali bado chemistry hairudi. Hawakukaa 2 months wakafurushwa kama burukenge na management.
Usicheze na maneno yakufutwa job. Pengine hiyo Am live ndio Debarl afike prime Ntv ilikuwa inaspend sana to make it what it was na other competing stations hawawezi risk the same kwake juu hawajui ratings zitakuwaje. Pengine wako tu poa wakiwa na programming zao kwa sasa.
Kumbuka at one time Caroline Mutoko was the hottest thing on air. Quarcoo had to pull the plug after realizing she wasn't connecting with her listeners any more.
The best thing is for media guys to be having a fall back plan incase things go belly up
 
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