mzeiya
Elder Lister
Well, looks like Kleenit - the maker of scouring pads went the 'sex sells' route but quickly found out that indecency comes at a price.
Before...
After Kanjo's inspection
Morality is often hinged on a spectrum, and I personally think that the campaign was meant to be witty with sexual undertones (ideal for social media) but ended up being crassy and confusing since billboards are an open book for all.
Marketers take note.
Before...
After Kanjo's inspection
Morality is often hinged on a spectrum, and I personally think that the campaign was meant to be witty with sexual undertones (ideal for social media) but ended up being crassy and confusing since billboards are an open book for all.
Marketers take note.